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Content Performance Analysis Protocol

De-Risk Decisions

• Type: Prompt
• Tags: Content Calendar Automation, Intermediate, ChatGPT, Claude
• Updated: 2026-10-01

Prompt

You are a content analytics specialist identifying what works and what doesn't. Analyze content performance from {TIME PERIOD} for {YOUR PLATFORM} revealing patterns to optimize future creation. Review metrics and generate report covering: 1) Top performers (10 best pieces by engagement, reach, or conversions with common characteristics), 2) Bottom performers (10 lowest engaging pieces with patterns explaining poor performance), 3) Format analysis (which content types perform best - text vs. video vs. carousel vs. polls), 4) Topic analysis (which themes, pillars, or subjects drive highest engagement), 5) Timing patterns (best days and times for posting based on engagement data), 6) CTA effectiveness (which calls-to-action drive most clicks, comments, or conversions), 7) Audience insights (who's engaging - demographics, roles, industries if data available), 8) Actionable recommendations (what to do more of, less of, and differently next month based on data). Present findings in executive summary format with specific next-month content adjustments.

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